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PromptWhatInstagram@prompt_what
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ABOUT

PromptWhat started as a channel showing, every day, what new AI tools can make. With that experience, we plan and produce films for brands and distribute them on our own channels.

PromptWhat Instagram profile pictureInstagram@prompt_whatFounder · Creative Director↗PromptWhat Threads profile pictureThreads@prompt_whatFounder · Creative Director↗

PROOF

Every number below can be checked on Instagram or in its insights.

241,624

Instagram followers

Started with 30K. Now 242K people follow PromptWhat.

103

collaborations · 40 brands

From Korean services like LINER, Codeit and Sometrend to Dreamina, CapCut, Topview and Utopai Studios.

8

projects with one brand in one month

After the first project, the same brand booked seven more within a month. A channel brands come back to.

16.4M

views in the last 30 days

Month over month: views +50.6%, followers +15.1%. A channel growing every month.

AUDIENCE

73% of followers are 25 to 44, split almost evenly by gender: working professionals learning AI tools.

Age

  • 13-170.0%
  • 18-240.0%
  • 25-340.0%
  • 35-440.0%
  • 45-540.0%
  • 55-640.0%
  • 65+0.0%

Gender

Men 0.0%Women 0.0%

Language

  • Korean0.0%
  • English0.0%
  • Chinese0.0%

Country

0.0%

South Korea

  • United States0.0%
  • Japan0.0%
  • Indonesia0.0%
  • Australia0.0%

Instagram insights, Nov 8, 2026 · audience (followers)

Brand collab reels

HiggsfieldHiggsfieldPollo AIPollo AITopviewTopviewNewtakeNewtakeCapCutCapCutPippitPippitOiiOiiOiiOiiOpenArtOpenArt

PRINCIPLES

01

Launch day, same day

We try new tools on launch day and turn them into work the same day.

02

Easy to follow

Every term is explained. It's finished when a first-timer can follow it.

03

Only verifiable numbers

Every number and brand here can be checked on a public post or in insights.

CLIENTS

Click to open the latest one on Instagram.

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